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News
Issue #2003 - 17 (May 2003)
(Updated May 24, 2003)

APPLICATION SOLUTIONS & APPLICATION DEVELOPMENT

BlueTags to Install Worlds’ First Bluetooth Tracking System

Visitors to one of Denmark’s largest zoological gardens, Aalborg ZOO, will, as of July 2003, be able to take advantage of the worlds first Bluetooth tracking system allowing them to keep constant track of each other.

Aalborg, May 23. 2003. Tracking technology specialist BlueTags has announced that its revolutionary Bluetooth tracking system is to be installed at Aalborg ZOO. The installation will be the first of its kind in the world, and BlueTags’ first, but several other ZOOs and amusement parks are interested in offering this innovative solution to their visitors. The tracking system provides amusement parks and Zoo gardens with the opportunity to make their visitors feel safe knowing that no member of their group or family will get lost or wander off.

How it works
Bluetooth/Wlan access points are installed throughout the ZOO. At the entrance, parents rent BlueTags’ BodyTag BTBT002 for their children and register the required information along with contact details. They receive an SMS to their mobile phone with a code to be used when making inquiries about the location of the individual child. The parent simply sends an SMS with the specific SMS code and, through the tracking software and the SMS gateway, a response comes back with information about the child’s location.

Director of Aalborg ZOO, Henning Julin: “We are very excited about the possibilities that the BlueTags tracking system provides and we are proud to be the first in the world to offer a Bluetooth tracking solution to our visitors and their children. I see an enormous amount of potential in the system and have already presented it at a European ZOO congress, where it was very well received. In November I will be introducing the system at the Zoological Gardens World Congress in San Diego, USA where I expect many of my international colleagues to receive this tracking solution for children with open arms.”

Managing Director at BlueTags, Jens Ole Oestergaard adds: Earlier this year BlueTags announced that our main focus would be on providing tracking systems to heighten security at zoos and amusement parks worldwide and this decision has proven itself right. Our system holds great potential and we look forward to providing many other parks and gardens with the ability to keep their visitors safer and more relaxed.”

BlueTags’ BodyTag BTBT002, which is part of the installation, has recently been Bluetooth qualified, meaning that it complies with the Bluetooth standards set forth by the Bluetooth Qualification Program.

Source: Bluetags Press Release

For more information: http://wwwbluetags.com

MobileInfo Comments and Advisory: This is a very useful application that many visitors to convention centers and large public events will find useful. Children safety in these places will be enhanced.

Note: This news release may contain forward-looking statements within the meaning of section 27A of the Securities Act of 1933 and section 21E of Securities Exchange act of 1934 in USA. Similar provisions exist in other countries. There is no assurance that the stipulated plans of vendors will be implemented. MobileInfo does not warrant the authenticity of the information. Readers should take appropriate caution in developing plans utilizing these products, services and technology architectures.  All trademarks used in this summary are the property of their respective owners.


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